Product Market Fit

Izzy Aspler heads a consulting agency that is focused on UX Design, market fit analysis and MVP development strategies. For this podcast, ScreamingBox hosts Dave Erickson, Iman Kaur and Botond Seres grill Izzy on the various aspects of Product Market Fit. In other words, how can you answer the questions that all investors ask - “How do you know your product fits the market need?” Izzy’s wide range of business experience includes product design, leading design teams and holding business strategy sessions with stakeholders. As a Product Market Fit expert, our hosts bombarded him with questions such as: What is your definition of Product Market Fit? Can you describe, at a very high-level, the basic Product Market Fit Process? Who in an organization is usually responsible for Product-Market Fit? How is Product-Market Fit Measured? What virtual platforms are used for Product Market Fit? The basis of Product Market Fit is communication with the target market and what are the best ways to have that communication? Is live better than virtual? If an entrepreneur wanted to do some basic Product Market Fit work, where should he start? If a larger company was looking at a new product, would they go about doing the Product Fit Analysis differently than say a Start-up?

Izzy Aspler heads a consulting agency that is focused on UX Design, market fit analysis and MVP development strategies. For this month’s podcast, Dave Erickson, Iman Kaur and Botond Seres grill Izzy on the various aspects of Product Market Fit. In other words, how can you answer the questions that all Investors ask - “How do you know your product fits the market need?”

Izzy’s wide range of business experience includes product design, leading design teams and holding business strategy sessions with stakeholders.
He has run his desktop publishing company since 2002 and began working with startups in 2016. He's predominantly focused on visual strategy, having worked as a technical illustrator, film animator, and storyboard designer. He combines those with UX design and programming knowledge to advise on the MVP's development process and teach underlying methods on finding a market fit.

As a Product Market Fit expert, he is bombarded by our hosts with questions such as: What is your definition of Product Market Fit? Can you describe at a very high-level, the basic Product Market Fit Process? Who in an organization is usually responsible for Product-Market Fit? How is Product-Market Fit Measured?

Laugh, cry and shake your head with our hosts and our special guest, as they try to stuff the concept of Product Market Fit into their heads and how businesses can use these techniques to build successful products.

If you have questions for our Podcast Hosts or Guest, you can reach them here:

Dave Erickson = https://www.linkedin.com/in/daveerickson1/

Iman Kaur = https://www.linkedin.com/in/imanpreet-kaur-b69264106/

Botond Seres = https://www.linkedin.com/in/botondseres/

GUEST: Izzy Aspler = https://www.linkedin.com/in/izzyaspler/
Product Market Fit
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